George P. Johnson Experiential Marketing
IBM at SuperComputing
Background
GPJ is one of the world's leading experience marketing agencies. They create great ideas and bring them to life through integrated experiential programs that leverage digital, mobile, and physical brand activations. Their worldwide office network enables leading brands to create and accelerate relationships with customers, employees, partners, media, and other influencers.
Role
Designer
Collateral
Booth Design
Print Graphics
Digital Graphics
Storyboarding
Video Design
Production Design
Key Points
Event Design
Experiential Marketing
Project Description
At SuperComputing 2022, an international conference for high performance computing, networking, storage, and analysis, IBM debuted the Mayflower Autonomous Ship showcasing an amazing endeavor that retread the historic Mayflower voyage from 1620, but this time without any humans on board, demonstrating the future of autonomous vehicles, edge computing, AI, and automation.
